Athleisure brand F5 Global to open pop-up in London


Sustainable athleisure brand F5 Global has announced the opening of its first-ever international pop-up from August 22-28, 2022 on Oxford Street in London.

Launched in 2021 in Dubai by 16-year-old Sarisha Ved, the brand offers a range of unisex sportswear, an exclusive capsule for children, mobile phone cases, reusable masks, wallets and bags.

All F5 products are made from organic or recycled materials, integrating the principles of zero waste. The brand’s collections are also manufactured in factories that undergo the Sedex Member Ethical Business Audit, which assesses a site against labor standards, health and safety, environment and ethics. affairs of his organization.

The F5 Global pop-up will feature its signature sustainable athleisure collection for adults and children. This includes hoodies, sweatpants, sweatshirts, t-shirts, and shorts.

The space will also feature F5’s “Tees for Fees” collection, which sees the brand donating 100% of the profits from each t-shirt in the range. The initiative raised $17,000 and is part of the brand’s mission to help children in disadvantaged communities and provide them with better access to quality education.

Sarisha Ved, Founder of F5 Global, said: “The brand stands for purpose, and we strongly believe that people in London expect to embrace sustainable fashion and its purpose. We couldn’t think of a better city than London to have our very first international pop-up. I look forward to connecting with customers here.


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